Masa , a once in a lifetime experience

Developed for: “Masa” company An educational-marketable workshop kit for transmitting “Masa”s messages – a project shared with the Israeli government and the Jewish Agency, for becoming acquainted with the project. “Masa” operates to promote long term programs in Israel for Jewish youth. The special workshop developed for them includes: a game of completing statements with the help of card imagery, a Bingo game for getting to know “Masa”s various programs, guided imagery exercises and additional aids. The workshop is aimed at Jewish youth across the globe that have the potential to participate in the project, as well as for young people participating in short term programs during their stay in Israel. Yeadim Institute has trained instructors in four languages – Russian, French, English and Spanish – for leading the workshops, for evaluating, and controlling the activity.